Political language in election campaigns that is a means of influence and manipulation

Купрій, Тетяна Георгіївна and Тарнавська, Алла Вікторівна (2017) Political language in election campaigns that is a means of influence and manipulation Гілея: науковий вісник (121(6)). pp. 222-226. ISSN 2076-1554

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Abstract

The article analyzes the language as an effective means of communication, which allows not only describe specific objects or situations. It also allows interpret them, manage and impose positive or negative evaluation for political recipients. There was established that election discourse allows tracing mechanisms of influence on mass consciousness. It also identifies the strategies and tactics of manipulation of speech, language tools to investigate their implementation. In this article proved that success of effective campaign depends on the degree of election technology or means of political advertising. In Ukraine researches of political communication was important in the life of politicians. These researches become one of the main areas of political science.

Item Type: Article
Uncontrolled Keywords: political speech; political discourse; manipulation; PR; propaganda; political advertising; slogan words;
Subjects: Статті у наукометричних базах > Index Copernicus
Articles in journals > Фахові (входять до переліку фахових, затверджений МОН)
Divisions: Факультети > Історико-філософський факультет > Кафедра філософії
Depositing User: Тетяна Георгіївна Купрій
Date Deposited: 06 Jul 2017 10:15
Last Modified: 06 Jul 2017 10:15
URI: http://elibrary.kubg.edu.ua/id/eprint/19878

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