Methods of teaching vocational subjects in English at the Institute of Journalism of Borys Grinchenko Kyiv University

Вернигора, Світлана Миколаївна (2017) Methods of teaching vocational subjects in English at the Institute of Journalism of Borys Grinchenko Kyiv University Інтегровані комунікації = Integrated communications (2). pp. 8-13.

[img]
Preview
Text
S_Vernigora_IK_2_2017_IZh.pdf

Download (212kB) | Preview

Abstract

Methods of teaching vocational subjects in English at the Institute of Journalism of Borys Grinchenko Kyiv University are presented in the research. Methods of realization of such a practice are shown through the example of disciplines of specialty “Advertising and public relations”, in particular “Advertising copywriting”, “PR copywriting”, “Public service announcement”, “Theory of mass information”, “Communication strategies”.

Item Type: Article
Uncontrolled Keywords: methodology; methods; teaching; competencies; advertising and public relations; vocational subjects in English
Subjects: Articles in journals > Наукові (входять до інших наукометричних баз, крім перерахованих, мають ISSN, DOI, індекс цитування)
Divisions: Institutes > Інститут журналістики > Кафедра реклами та зв'язків з громадськістю
Depositing User: Тамара Ростовцева
Date Deposited: 05 Jan 2018 09:20
Last Modified: 05 Jan 2018 09:20
URI: http://elibrary.kubg.edu.ua/id/eprint/22992

Actions (login required)

View Item View Item