Copywriting and speechwriting (the module: Copywriting)

Вернигора, Світлана Миколаївна (2019) Copywriting and speechwriting (the module: Copywriting) [Teaching Resource]

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Abstract

The objective of the discipline «Copywriting» is to provide theoretical knowledge and practical skills of creation of information materials in the field of advertising and public relations.

Item Type: Teaching Resource
Uncontrolled Keywords: copywriting; speechwriting
Subjects: Нормативні документи > Робочі програми навчальних дисциплін
Divisions: Institutes > Інститут журналістики > Кафедра реклами та зв'язків з громадськістю
Depositing User: Лаборант Христина Олегівна Білас
Date Deposited: 25 Sep 2019 10:19
Last Modified: 25 Sep 2019 10:19
URI: http://elibrary.kubg.edu.ua/id/eprint/27903

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