Copywriting and speechwriting: Speechwriting

Стадніченко, Ольга Іванівна (2020) Copywriting and speechwriting: Speechwriting [Teaching Resource]

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Abstract

The course "Copywriting and Speechwriting: Speechwriting" is designed to form a theoretical and applied base of public relations specialist, so the purpose of its study is to get acquainted with the structure of modern speechwriting and its place in the general background of political communications. The main purpose of the course is to get acquainted with modern theoretical and practical bases of speechwriting as a kind of PR-activity.

Item Type: Teaching Resource
Uncontrolled Keywords: copywriting; speechwriting
Subjects: Нормативні документи > Робочі програми навчальних дисциплін
Divisions: Institutes > Інститут журналістики > Кафедра реклами та зв'язків з громадськістю
Depositing User: Еліна Вікторівна Задорожна
Date Deposited: 12 Oct 2020 12:33
Last Modified: 12 Oct 2020 12:33
URI: http://elibrary.kubg.edu.ua/id/eprint/32059

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