Impact of advertising on a child's personality

Фірсова, Ірина Миколаївна (2017) Impact of advertising on a child's personality Vzdelávanie a spoločnosť II. medzinárodný nekonferenčný zborník. pp. 516-518. ISSN 978-80-555-1829-9

[thumbnail of I_Firsova VS_2_IL.pdf]
I_Firsova VS_2_IL.pdf

Download (215kB) | Preview


This publication focuses on the issue of advertising impact on a child’s personality, develops the key aspects of this impact and provides methodological recommendations for its prevention. The author emphasizes the fact that the impact of advertising on people is very strong and has both favorable and unfavorable implications but children do not have enough experience and cannot be critical of the promotional information provided.

Item Type: Article
Uncontrolled Keywords: Advertising; personality; child; promotional impact
Subjects: Статті у журналах > Збірники наукових праць
Divisions: Інститути > Інститут людини > Кафедра соціальної педагогіки і соціальної роботи
Depositing User: Викладач Ірина Миколаївна Фірсова
Date Deposited: 25 Dec 2017 22:53
Last Modified: 25 Dec 2017 22:53

Actions (login required)

View Item View Item