Росінська, Олена Анатоліївна (2020) Psychology of social media: Communication strategies for building a reputation [Teaching Resource]
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Abstract
The program of study of the normative academic discipline "Psychology of social media: Communication strategies for building a reputation" is made in accordance with the educational program of training specialists at the second (master's) level in the specialty 061 "Journalism". The subject of study of the discipline are modern communication tools for the formation of personal business reputation and corporate reputation. Interdisciplinary links: the discipline "Communication strategies for building a reputation" is part of the discipline "Psychology of social media" and is associated with such disciplines as "Cyberpsychology", "Information and Communication Management", "Media Analytics", and also provides availability of basic knowledge in the discipline "Media Psychology".
| Item Type: | Teaching Resource |
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| Uncontrolled Keywords: | reputation; formation of personal and business reputation; social media; |
| Subjects: | Це архівна тематика Київського університету імені Бориса Грінченка > Нормативні документи > Робочі програми навчальних дисциплін |
| Divisions: | Це архівні підрозділи Київського університету імені Бориса Грінченка > Факультет журналістики > Кафедра журналістика та нових медіа |
| Depositing User: | Ксенія Ігорівна Пшенишнюк |
| Date Deposited: | 29 Dec 2020 13:44 |
| Last Modified: | 29 Dec 2020 13:44 |
| URI: | https://elibrary.kubg.edu.ua/id/eprint/33954 |
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