Copywriting and speechwriting: Speechwriting (for 2 course)

Стадніченко, Ольга Іванівна (2020) Copywriting and speechwriting: Speechwriting (for 2 course) [Teaching Resource]

[thumbnail of O_Stadnichenko_KSS.pdf]
Preview
Text
O_Stadnichenko_KSS.pdf

Download (425kB) | Preview

Abstract

The course "Copywriting and speechwriting: Speechwriting" is designed to form theoretical and applied base of a public relations specialist, so the purpose of his study is to get acquainted with the structure of modern speechwriting and its place in the system of professional communications. The main purpose of the course is to master modern theoretical practical bases of speechwriting as a kind of PR activity.

Item Type: Teaching Resource
Uncontrolled Keywords: copywriting; speechwriting; professional communications
Subjects: Нормативні документи > Робочі програми навчальних дисциплін
Divisions: Інститути > Інститут журналістики > Кафедра реклами та зв'язків з громадськістю
Depositing User: Еліна Вікторівна Задорожна
Date Deposited: 19 Feb 2021 10:47
Last Modified: 19 Feb 2021 10:47
URI: https://elibrary.kubg.edu.ua/id/eprint/34830

Actions (login required)

View Item View Item