Advertising and PR in the political sphere: Advertising and PR in the political sphere

Стадніченко, Ольга Іванівна (2021) Advertising and PR in the political sphere: Advertising and PR in the political sphere [Teaching Resource]

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Abstract

The course "Advertising and PR in the political sphere" is designed to form a theoretical and applied base of a public relations specialist, so its purpose is to get acquainted with the structure of the modern PR process and its place in the general background of political communications. The main task of the course is to generalize and systematize previously acquired knowledge of advertising and PR for their application in the political process.

Item Type: Teaching Resource
Uncontrolled Keywords: advertising; PR; advertising and PR in the political sphere
Subjects: Це архівна тематика Київського університету імені Бориса Грінченка > Нормативні документи > Робочі програми навчальних дисциплін
Divisions: Це архівні підрозділи Київського університету імені Бориса Грінченка > Факультет журналістики > Кафедра реклами та зв'язків з громадськістю
Depositing User: лаборант Еліна Вікторівна Задорожна
Date Deposited: 19 Feb 2021 13:39
Last Modified: 19 Feb 2021 13:39
URI: https://elibrary.kubg.edu.ua/id/eprint/34849

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