Technologies of production and placement of advertising product: Technologies of production of Internet advertising

Шиян, Віктор Олександрович (2022) Technologies of production and placement of advertising product: Technologies of production of Internet advertising [Teaching Resource]

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Abstract

The purpose of the discipline is to study students' basic ideas about advertising technologies on the Internet, which allow them to navigate in the advertising strategies of Internet business and Internet advertising, in obtaining, processing, interpreting the necessary information for advertising.

Item Type: Teaching Resource
Uncontrolled Keywords: advertising product; advertising technologies; online advertising
Subjects: Нормативні документи > Робочі програми навчальних дисциплін
Divisions: Інститути > Інститут журналістики > Кафедра реклами та зв'язків з громадськістю
Depositing User: лаборант Еліна Вікторівна Задорожна
Date Deposited: 14 Jun 2022 06:25
Last Modified: 14 Jun 2022 06:25
URI: https://elibrary.kubg.edu.ua/id/eprint/41334

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